Leadway Assurance, a leading player in Nigeria’s insurance sector, has been announced as the Official Insurance Partner for the 2025 Lagos International Trade Fair, West Africa’s largest international trade exhibition.
The annual fair, organised by the Lagos Chamber of Commerce and Industry (LCCI), is scheduled to hold at the historic Tafawa Balewa Square, Lagos. The 10-day event serves as a major hub for regional and international commerce, attracting over 1,600 companies from around the world and offering a dynamic platform for trade, networking, and business development.
As the Official Insurance Partner, Leadway Assurance will provide strategic insurance solutions tailored to exhibitors and participants, further reinforcing the fair’s role as a secure and enabling environment for businesses of all sizes.
Commitment to Business Growth and Enterprise
Commenting on the partnership, Kike Fischer, Director of Sales, Retail and Partnerships at Leadway Assurance, described the collaboration as a strong alignment with the company’s vision of empowering enterprise and protecting investments.
“Being named the Official Insurer of the Lagos International Trade Fair highlights our leadership in the insurance space and underscores our commitment to enterprise development in Nigeria,” said Fischer.
“This partnership is more than brand visibility — it’s about impact. We believe in the power of insurance to unlock growth, reduce risk, and inspire confidence among entrepreneurs and MSMEs. Through this engagement, we aim to support businesses with the tools they need to thrive in an increasingly competitive market.”
Supporting MSMEs and Economic Resilience
The Lagos International Trade Fair has, over the years, evolved into a critical economic platform that connects investors, manufacturers, service providers, and consumers across multiple industries. Leadway’s involvement signals renewed private sector confidence in Nigeria’s small business ecosystem and the role of inclusive insurance in sustaining long-term growth.
As the 2025 edition approaches, Leadway Assurance is set to engage with stakeholders across various sectors to explore opportunities for deeper collaboration and risk mitigation — particularly for micro, small, and medium enterprises (MSMEs) that form the backbone of the Nigerian economy.