Prudential Zenith Life Insurance has teamed up with the Lagos Waste Management Authority (LAWMA) and the Lagos State Waterways Authority (LASWA) for an environmental cleanup campaign along the Ozumba Mbadiwe waterfront. The initiative was organized to mark World Environment Day 2025 and reaffirm the company’s commitment to a cleaner, greener Lagos.
Aligning with this year’s global theme, “Beat Plastic Pollution”, the campaign brought together more than 50 volunteers, including staff from Prudential Zenith Life, LAWMA, and LASWA for a coastal cleanup and public awareness drive at Five Cowrie Creek.
Funmilayo Omo, Managing Director and CEO of Prudential Zenith Life, emphasized the significance of the initiative: “Sustainability is fundamental to how we deliver value. At Prudential Zenith Life, protecting lives means more than offering insurance; it means safeguarding the planet we all share. We are proud to stand alongside LAWMA and LASWA to demonstrate the power of partnerships in driving positive environmental change.”
She added that the initiative is part of the company’s broader goal to build resilient communities and foster a more sustainable, inclusive, and responsible future.
Highlights of the initiative included:
- The removal of over three tonnes of plastic waste from key lagoon areas.
- The donation of cleaning tools such as drag rakes, gloves, rainboots, and waste-trapping nets to support ongoing environmental management.
- Educational outreach sessions focusing on waste segregation, recycling, and the protection of marine ecosystems.
Lanre Shashore, Head of the Marine Department at LAWMA, underscored the need for collective action: “Today, we didn’t just clean, we educated and inspired.”
Similarly, Mr. Damilola Emmanuel, General Manager of LASWA, stated: “Our waterways are vital to Lagos’ identity and its economy. This collaboration is a meaningful step toward preserving them for future generations.”
For Prudential Zenith Life, World Environment Day 2025 is not a one-off event but part of its ongoing commitment to sustainability. Through monthly cleanups, community education, and support for green innovations, the company aims to foster long-lasting environmental resilience and help shape a cleaner, more sustainable future.
